Social
Media has various tools or applications for managing and interacting with
followers on the different platforms, among them are TweetDeck and HoutSuite. First
of all TweetDeck is a social media dashboard application for management of
Twitter accounts. Like other Twitter applications it interfaces with the
Twitter API to allow users to send and receive tweets and view profiles.
Moreover
TweetDeck is a web tool that helps you manage and post to your social
networking profiles or pages. Before TweetDeck was acquired by Twitter, it
could work with a few more social networking sites than it does now. At this
point, you can only manage your Twitter accounts or Facebook profiles/pages with
TweetDeck.
Furthermore
TweetDeck gives you a dashboard that organizes and displays separate columns of
activity from Twitter or Facebook accounts.
In
the other hand HootSuite is also a social media management tool that allows
users to update and post any pages or profiles for Facebook, Twitter, LinkedIn,
Google+, Foursquare, Myspace, WordPress. Although HootSuite is largely known as
a business tool, a lot of individuals use it too. For example if you spend a
lot of time on social media and have a lot of profiles to take care of,
streamlining all of those profiles into one simple system can help save you a
lot of time. If you’re posting the same thing across five profiles, you can
post it once through HootSuite and select the profiles where you want it
published, and it will publish it on all five profiles at once.
Between
those two social media management tools we observed similarities and
differences. TweetDeck is just cleaner than HootSuite. You can customize your
dashboard by color theme (dark or light), column size (narrow, medium or wide)
and font size (smallest, small, medium, large or largest). The interface
combines all of your accounts into one window to scroll back and forth through
(as opposed to HootSuite’s tabbed interface).
Both
TweetDeck and HootSuite have similar layouts. They use dashboards with separate
columns for you to organize your streams, @mentions, messages, tracked hashtags
and so on. You can add as many columns as you want to either platform and
scroll from side to side to view all of them.
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